Have you noticed the growing number of Filipino companies advertising on Facebook lately? This trend points to two things: 1) the population of Filipino users in Facebook has reached critical mass already; and, 2) businesses in the Philippines are finally grasping the reality behind ‘new media’ and the benefits of online advertising and marketing. Facebook [...]
As I’ve written before, the new wave of Internet developments that we find ourselves in is called Web 2.0. And belonging to this overarching concept are blogs, cutting edge Web designs, social media, and the like. Blogs are personal publishing platforms. For the most part, they reflect the individual opinion of their owners. There are [...]
What’s on the horizon for Davao’s IT industry? We’re seeing more software development companies being put up (by locals and by immigrants), and we’re seeing newfangled products and services being offered locally. This post is only about a couple of teasers. The real deal will follow as soon as I have more details to blog [...]
Donald Lim, president of Yehey!, delivered an insightful talk on “new media” during one of the breakout sessions of the 6th Mindanao ICT Congress last 24 October 2007. While the presentation revolved around Yehey.com offerings, what Lim said about emerging new media rings true across the world. What is new media? Blogs are a part [...]
Recently I was told that a company I’d written about, Damosa Land (Davao’s first IT park developer), had my blog post in question printed out and disseminated among their staff. I’m not sure if it was as a matter of a directive by management or just the initiative of some employees, but the fact remains [...]
Updated: 27 June 2007 From the 29th of June 2007, Google Philippines Country Consultant, Aileen Apolo, will be in Davao City for a series of seminars. The Google Davao Roadshow will be for the benefit of owners of small and medium enterprises (SMEs), as well as college students and faculty members. Aileen will also meet [...]
After Aileen Apolo‘s presentation to Davao’s SMEs on Google AdWords & Google Apps last Tuesday at DTI, I finally gave the latter a test run. So I’ve come to the conclusion that Google Apps is a web presence creator. It has, among other things, community-building tools for allowing all of your organization’s members to collaborate [...]
Yesterday Aileen Apolo, country consultant of Google Philippines met up with SEO professionals in Davao. (This was her second meet-up with them, the first being in November last year.) Aileen’s talk focused on Google AdWords. Simply put, it is an online service by which advertisers can promote and market their products / services via Google’s [...]
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